Thursday, December 15, 2011

On-Page Optimization Tips

Some of the key elements in their website can be found and accessed. "On-page optimization" Some areas of interest in web sites are:
  • Title of the page
  • URL
  • Meta Description 
  • Alt image attributes
  • Content
Before you do anything with on-page optimization (SEO or any other event), you must first select the right keywords for your page.

Page Title
The titles are very important for the optimization of the pages. The title appears in the top of the browser and search engines are often, as the title used in the search engines. The title is a good place for keywords. Creating direct ownership to the point and make sure all pages have unique titles. For example, a page on the PVC pipe plumbing in a site, the title "PVC pipe plumbing flights | Plumbing Supplies Joes" have (I had to use Joe the Plumber as an example, I could not help). Note that a keyword in the long run, many contain specific words. Be used with this search engine keyword phrase for that page, when people are looking for PVC pipes, cheap PVC pipe, plumbing, cheap, cheap, good plumbing, plumbing supply, etc.

URL
Often, when the sides with a view Content Management System (CMS), the URLs of pages just spilled a cup of soup of letters are laid out on the desk. Sometimes these URLs are dynamic and changing so every time you visit the page, so it's a big problem for the bots to index the pages properly. Unfortunately, the URL has nothing to do with targeted keywords, unless you want to apply po = J0ro57v. Many changes CMS can be added to the search engine URL. For example: www.joesplumbingsupplies.com / products / pvc_pipes is a URL, the search engine, because it is short, descriptive, and include relevant keywords.

Meta-Description
The meta-description appears in the page code. Make sure each page of your site has its own unique description tag of the target. The meta description is often used to describe the page with the search results after listing the title of the page. With a description of the target, the chances increase that people click on your ad. Can also be used to provide a telephone number or other call to action included.

Code structure
By structuring the body of the page, use the H1 and H2 tags. Search engines a high priority in the words on the labels H1 and H2. Get first place in Google is worth little if the content of your site is relevant or the content is confusing. Programmers sometimes forget that people read this and not just some random bot from Google. Where the design and programming of websites, still give priority to people entering the area by the robots of search engines. Be careful what content in flash down. Although Google can now see the text in your Flash files on the best keywords in the HTML code to get into the flash. Some sites use JavaScript extensively for the site structure and navigation. Since the robot always avoided by reading Java Script, confused with this form. Many coding geeks have debated whether the label bold or strong day for better SEO. According to Matt Cutts of Google rather than the same weight on both labels

Alt attributes
Many times when people optimize the placement of the website does not make use of the ALT attribute for images. To adequately describe the images on a Web site to search engines will see that even the images relevant to the keywords. They are also more likely to be displayed in the results when people search for images.

Content
The last point is one of the most important. You have content to sell their products or their product is the content that is important enough to have relevant content to each page. Make sure each page reads well and is understandable, because people do not buy the products of the search engine robots. It is good to other sites, provided they are relevant to link. Make sure, too many outbound links on each page of a site. Many people have the misconception that roll in building a website and then relax and the money!

Building a website is a task that never really worked. They should always be updated and changing information on their websites. If you want to return people to your site, you need to do something. By adding new content to a website, which also improve your chances of ranking well in Google. Regular updates allow your site indexed faster. Search engines see pages updated regularly updated, accurate and relevant.

On-site optimization, you should do first when determining your keywords. If you follow these simple instructions, you will find that you are much better ranking in search engines.

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